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READ MOREYou may not think of customer service as being a thing that would make or break a business. However, when I asked my Facebook audience what would cause them to not patronize a business, the answer that quickly rose to the top was customer service. This could include anything from a dirty facility to not […]
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READ MOREWhether working with a first-time homeowner or someone who is on the second, third, or even fourth home, one thing for sure is that the home buying process is not an absolutely cut and dry process. In addition to the home itself, the neighborhood and local amenities play a role in closing the deal. Most […]
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READ MOREBefore the days of social media, news outlets were where savvy marketers and communications teams went to gain free notoriety and free publicity. Whether it be via television, radio, industry journal, magazine, or newspaper, they wanted their story to be out there. However, it wasn’t enough to go to a news outlet and say “we have […]
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READ MOREWhen you have a busy lifestyle, you find yourself in a constant state of doing – or thinking about the next thing to do. The dishes need to be cleaned, bills need to be paid, paperwork needs to be completed, and another email needs to be sent. It’s at this point that you find yourself […]
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READ MOREIn this day and age, it’s easy to start a business. All you really need is a good mouthpiece, a business license, and a way to accept payments. Between social media, services such as Pixabay, adobe Spark, and canva, and apps such as venmo and cash app, you technically don’t even need a computer; you can pretty much […]
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READ MOREIn the world, there are 3 types of people. Those who are top bloggers, those who wanna be top bloggers, and those who could care less about being a top blogger. Over the past ten years, since people really started paying attention to blogs, I’d say I’ve been in all 3 of these categories. Didn’t […]
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READ MOREThere’s something about boxing – an undeniable display strength and intensity mixed with what may possibly be a little bit of insanity that causes a person to enter head first into a sport where you will either make it out conscious or as the loser, unconscious. This sport is not glamorous. It’s bloody. It’s sweaty. […]
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READ MOREThis weekend was not-so-great for Starbucks. As a video of two young men who were racially-profiled and the victims of the abuse of power, bystanders – fans of Starbucks even – called for a boycott of the mass producer of lattes, fraps, and the likes. Unlike with the Pepsi, Dove, and J. Crew scandals of […]
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READ MOREWait! What?! Melanin & Marketing…that’s a thing? Yup. It’s this Facebook group that we started late last year to address all things marketing related to people of color; you know, the little snafus that companies run into when marketing to people of color because – well, Black Twitter will drag you into Black Twitter oblivion. More […]
